Despite his significant role in advising various political parties in India, Prashant Kishor’s latest endeavor, the Jan Suraaj campaign in Bihar, has received relatively little attention.
The Jan Suraaj campaign, inspired by traditional yatras in Indian politics, involves Kishor embarking on a padyatra through Bihar, engaging with people from different walks of life. Unlike conventional political appeals, Kishor’s approach focuses on urging voters to prioritize the future of their children over traditional caste-based voting patterns.
Kishor aims to build a new narrative in Bihar’s political landscape by challenging the dominance of caste politics. He emphasizes the need for a party solely dedicated to Bihar’s development and is working towards establishing one, leveraging his extensive grassroots network.
Kishor’s criticism extends to major political parties in Bihar, including the BJP, RJD, and JD(U), while showing a relatively favorable disposition towards the Congress. His strategy involves fielding candidates from extremely backward castes in the upcoming 2025 Bihar Assembly elections, aiming to reshape the state’s political dynamics.